THE ROLE OF LEADERSHIP AND EFFECTIVE STRATEGIC PLANNING FOR NEWS MANAGERS IN RADIO AND TELEVISION IN ENHANCING PERFORMANCE AND RAISING THE EFFICIENCY OF WORKERS IN NEWSROOMS: THE ROLE OF LEADERSHIP AND EFFECTIVE STRATEGIC PLANNING FOR NEWS MANAGERS IN RADIO AND TELEVISION IN ENHANCING PERFORMANCE AND RAISING THE EFFICIENCY OF WORKERS IN NEWSROOMS. IJMRCP. 2023;15(1):157-176. Accessed June 1, 2026. https://www.jmracpc.uobaghdad.edu.iq/index.php/IJMRCP/article/view/337